Oi! Design Studio was established in Tel-Aviv, Israel by David Berkovish and Tommy Clements. We focus on art direction and graphic design, specializing in brand development, broadcast, print and advertising. Subscribe to our newsletter and stay in touch with the flow!
Description:
TCT is a travel consortium agency based in Israel,
When thinking of a logo design for the company identity, we were drawn to the aviation world- runways, lanes and aerodynamics
were elements we wanted in the logo. The result gives the company a high class and sleek look and feel.
Description:
we were approached by the 24 music channel in Israel to create a new logo for them.
The music channel is re-launching itself and our brief was "give us something fresh! :)"
eventually we got a unique and clear icon that can work in many platforms.
The Brief: When The Strauss group fixed the intention of launching a series of consumer products aimed at men,
they requested that we devise a marketing concept for the new products of \'MUST\',
starting with the packaging that will project a strong difference from competitors products on the shelf.
The Solution: ‘Must - Men Collection’ - chewing gum for men only.
We chose a collection of illustrated Presenters: male types that we all know and admire - go-getters,
women love these men and boys copy them.We put them on metal containers which are especially masculine
and gave to each presentor a stage for his male life philosophies.
Description:
In this project, the client wanted us to come up with a look for the new combo: The known and beloved "Bazooka"
brand, and sugar-free "Must" chewing gum. We wanted to reproduce the nostalgic atmosphere, while introducing the
updated concept. The campaign features five of the original "Bazooka" comic strip characters, telling freshly squeezed
jokes with brand new punch lines
Description:
The Cervantes Institute is a worldwide non-profit organization created by the Spanish Government. It is the largest organization in the world responsible for promoting the study and the teaching of Spanish language and culture. Cervantes Tel-aviv approached us in need to liven up their brand, and be better-known in Israel. We decided to rely on the classic and well-known Cervantes logo, and designing different faces out of it. the slogan reads \'Worldwide, spanish is taught at Cervantes\' by disassembling the logo and animating it, the logo becomes more playful, friendly, and most importantly- more recognizable.
Description:
As Israel's most influential television network, Keshet must constantly illustrate its excellence. Although each ad is a
stand-alone, it has to reflect the company\'s high standards, and the concept needs to follow the theme chosen for the
TV campaign. Our challenge is in creating still images that can manifest the various exciting live TV shows,
without succumbing to the same visuals.
Aniboom is a leading international animation portal, gathering films from independent artists
all over the world. For their "World's Best Indie Animation" TV series, we had to design a neutral
platform that could contain the various kinds of content, and yet come up with a distinct coherent
design language for the DVD pack, logo, intro, and sales flyer. We created this neat comic style
to reflect AniBoom's versatility and sense of humor.
Description:
Malkat Ha'plakat is an indie alternative rock band that has been around for over a decade. We were given complete
artistic freedom in wrapping their latest album, Ach Yapani. Our main guideline was their music. The decision
to use drawings was made early along the way while listening to the songs, but the process of creating them required
some further observation. We went to see the band on live shows, rehearsals and studio work, getting to know
the band members inside out, and this is an illustration of our experience.
Description:
Fox is a popular Israeli fashion brand, dressing people of all ages in colorful street wear. The new website features
photo shoots of the 2008 summer collection, as well as updated info on the company and store chain. Our creative
process followed the concept of creating a casual and comfortable space that suits everybody - just like Fox.
Description:
Pie specializes in production of original hand picked projects in various genres. This small company
is run by one woman, Talia Kleinhendler, whose business is large scale international collaborations.
She is dedicated to exploring urgent controversial issues, and the common trait shared by the films is the
effect they made on her. We created an ambient design, including stationary, logo and animation,
capturing the profound nature of the company's repertoire.
Description:
Ron Kedmi is a well known fashion photographer, whose art speaks for itself.
Oi! Design Studio was established in Tel-Aviv, Israel by David Berkovish and Tommy Clements.
We're committed to innovation and perfection, and believe our minds should only be limited by
our uncompromising standards, not by conventional strategies. Each project becomes a new
family member, and every new brand we create is like a newborn. Our creative work process
involves more than the mere aim to please the client and the target market -
We strive to surprise, move and influence.
